DEVELOPMENT OF LEARNING MEDIA BASED ON DIGITAL COMICS IN THE MICROECONOMIC THEORY COURSE OF ECONOMIC EDUCATION STUDY PROGRAM , MEDAN STATE UNIVERSITY Putri Sari M J Silaban, Aurora Elise Putriku, SE., M.Si, Sabda D.N. Siahaan, S.Pd., M.Si, Jessica Putri Br Sembiring
State University of Medan
Abstract
ABSTRACT
In general, this study aims to determine the level of feasibility and effectiveness of digital comic-based learning media with material in the microeconomic theory course can improve student learning outcomes. This research uses research and development (R&D) methods using the ADDIE model. This research was conducted on fourth semester students who took a course in microeconomic theory in the economics education study program in the 2021/2022 academic year. For a small trial sample, 10 students were taken by random sampling. To determine eligibility, digital comic-based learning media will be tested for feasibility by expert validators (material experts and media experts), and to test the practicality and effectiveness of the resulting digital comic media-based teaching materials will be tested on students. The data analysis technique used is a quantitative data analysis technique. The results of the research and development carried out are in the form of digital comic learning media that can be accessed from smartphones through a webtoon application that can be downloaded on the Play Store. The media developed received a good assessment from experts with an average feasibility score of 3.9 in the very decent category. In the practical test, students also gave a positive response with an average overall score of 3.3 in falling into the very practical category. In the effectiveness test, students also gave a positive response with an average overall score of 3.3 in falling into the very effective category.
Keywords: Microeconomics, digital comic media, teaching materials
