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Legal Challenges and Opportunities in Peer-to-Peer Lending: Ensuring Financial Diversity and Sustainability in the Digital Economy Universitas Sumatera Utara Abstract Peer-to-peer (P2P) lending as part of fintech has developed rapidly in the digital economy era, offering more inclusive and flexible financing alternatives. While P2P lending provides opportunities to promote financial diversity and inclusion, legal challenges remain barriers to realizing the platform^s full potential. This article examines the legal challenges faced by the P2P lending sector, including regulatory ambiguity, consumer protection, data security risks, and cross-jurisdictional compliance issues. In addition, this article explores the opportunities offered by adaptive regulation and collaboration between stakeholders to create a legal environment that supports the sustainability of the sector. With a comprehensive analysis of the legal framework and recent developments, this article offers insights into how P2P lending can develop sustainably, while ensuring consumer protection and market stability. These findings are expected to make a significant contribution to the development of legal policies that support technological innovation in financial services. Keywords: P2P lending, tantangan hukum, peluang regulasi, keberagaman keuangan, keberlanjutan Topic: Law |
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