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Aspects of Consumer Behavior in the Use of Health Services: A Systematic review of studies from 2012 - 2022 a) Student at The Management Science Doctoral Program, Airlangga University, Surabaya 60286, Indonesia Abstract Background: Utilization of health services is a necessity for consumers when sick and preventing disease. The 2018 Basic Health Research results show that easy access to hospitals is very difficult at 26%, easy access to health centers is very difficult at 29%, and easy access to clinics is very difficult at 32%. Keywords: health services utilization, enabling factors, predisposing factors, need factors, Behavioral Model of Health Services Use, systematic review Topic: Marketing management (colloquium) |
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