Business Intelligence System Framework for Mapping Analysis of Crafts Creative Industry Products Exports in West Java
Fansuri Munawar, Ghifari Munawar*

Universitas Widyatama, Politeknik Negeri Bandung

Abstract

The government considers the export contribution of the craft industry to be lagging and unable to compete with other countries. The lagging behind in capturing export opportunities is why Indonesias craft industry exports are only at an intermediate level in Southeast Asia. In the industrial era 4.0, business intelligence technology is indispensable for business people as a decision support system to see the market potential in the future. This study aims to develop a business intelligence system model for mapping analysis of handicraft product exports in West Java. The research stages started with data collection, problem analysis, and mining information. The results of the modeling in this study will be developed in the form of a BI system prototype to validate the model proposed in the following research

Keywords: Business Intelligence System (BIS), Decision Support System, Mapping Analysis of Craft Products Exports, Craft Business Indicator

Topic: Small and Medium Enterprises (SMEs)